Business Information

It is the most read newspaper in the island, portal is visited by 7 out of 10 people, making it the undisputed leader in both online and in the print edition in Puerto Rico.

What are the benefits for your business?

1. Positive Perception: The perception of your customers increases to see your article published in other media.

2. More Customers: We demonstrate the evidence when your potential customers visit your website or you’re talking to them in person. It is a powerful tool because it is a vote of confidence that the newspaper gives you.

3. More exposure on the Internet: People who do Google searches may encounter with your article, since sites that are updated more content are visited more often by Google.

4. Free exhibition: Again, to appear in Google is to get free publicity.

What were the steps I took to appear in the newspaper?

Plan of attack

You must have a plan of attack, as many entrepreneurs leave their goals when they see results immediately. It took 12 months to achieve appear in El Nuevo Dia Anyone give up, but my goal was clear and the plan even better. Everything was coldly calculated.

Study Section

I wanted my article appeared in the Sunday Business section. Studied the content, covering topics and articles published and picked up the phone.

Make the call

I contacted the editor to congratulate for the excellent publication, then said, “I write articles on business and would love to send some for testing. Could I send a couple of them?”.

Follow-up

Three days later contacted by telephone (if not available send an email) to see if the articles reviewed.

Return to contact

I sent an email a week (I’m persistent!) To ask if you liked the articles for possible publication.

Follow the rhythm

12 months later, he was to abandon my goal. I could not contact him weekly, so I waited two months to start persistence:)

Sorry dog ​​returns (line of Chavo del

Nothing … I waited two months. It was giving me arthritis in the fingers of both writing and posting content. Each week published an article and send it as a courtesy. Always close with a question like “Do you like this?”, “Help me, please, I want to be great like you. Is this article is better?”.

Looking for help

Contact the editors and journalists of the section you want to leave. Ask for help. Say you want to submit articles for that section and ask them what they recommend.

Use the power of names

Contact the editor and tell him you talked to X person in your department and gave you some excellent suggestions.

Have fun

Do not like me, I think that Rajabi’s head did not like my articles. Better question directly, as I did at the end and sees everything as a game where persistence is wins.

And finally …

Write educational articles

The article is titled out 10 rules to provide good customer service. Stay on that line. The how-to articles are excellent.

I will you! Apply the above strategies and contact me immediately when your out in a newspaper article to share your joy with our beloved readers. And if you were published, send the strategies used to share too.

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