Archive for the ‘retail management’ Category
The objective for the Commercial Division of a company has always been the same. Deciding what to sell, when, to whom and how. What has changed over time is the amount of information available to make these decisions and the means used.
Traditionally, retail management decisions have been based, in most cases, on information obtained from company employees, so costly and manual.
At present, we find large amounts of data, impossible to treat with traditional media, which are generally managed with spreadsheets, what consulting is called “Excel Hell.” Multiple reports linked it took a long time to keep up to date and organized. This time lost means that in many cases, organizations obtain the necessary information when it is too late to react.
In retail management, with the competitiveness in the markets and the high demands of the overall direction, we meet the challenge of having to make the right decisions, tailored to the environment and the company itself, as soon as possible.